LiftKits are shoe insoles that add 1 to 2 inches of height! Gain your confidence back with longer, leaner legs without the discomfort and aches of high heels. LiftKits fit into any flat boot, high top shoe, or Uggs to automatically give you the look of wearing high heels. Yes, it’s a Hollywood Thing—created by Derek White from “The Hills.” Even the guys of Entourage like to boost their ego with the added height of LiftKits.

Now, you can get the sexy high heeled look that all the celebrities rave about for only $19.95. Get out there and strut your new look! See more about LiftKits and who’s secretly wearing them from InStyle Weekly, STAR, OK! Weekly, Life & Style Weekly, The CW, Oxygen, Fox, Good Day LA, and much more.

Check out LiftKits on The Today Show with Bobbi Thomas:

Choose your different height and insole style now at www.myliftkits.com to look and feel like your sexy, celebrity self!

LiftKits for Chicks Fitness Insoles are an alternative to expensive fitness shoes. Other benefits to LiftKits for Chicks is that you get all the benefits of Skerchers Shape-Ups without giving up your personal style. You also get the bonus of added height. LiftKits for Chicks work like a secret heel, giving you longer looking legs!

Here are some pics from our latest campaign.

More about LiftKits for Chicks

In 2009, DRM Marketing created LiftKits for Chicks, as a direct result of the overwhelming response from women regarding our Men’s insoles from designer and founder Derek White. To our surprise, women were wearing our Men’s insoles as a “secret heel,” and begging for us to offer a proper Women’s line. Their feedback? The insoles were providing their legs with the toned appearance of wearing high heels, defining the muscles in their calves and glutes, and offering some of that “heel height” back. All while they were wearing their own boot and shoes! Moreover, wearing our insoles for longer periods of time continued to tone these muscles and provided stability in the back and improved posture. At the same time, the craze over fitness shoes had reached boiling point, and LiftKits for Chicks were born.

Keeps your eyes peeled and make sure to reach out if you have any questions.
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The holiday season is always a joyous, yet hectic, time of year and making lists becomes a must! We thought we’d compile our favorite gifts to give (and receive!) this year-and of course, to share with you:

1. After the recent passing of Sam Haskins, I pulled out one of my favorite photography books, Cowboy Kate and Other Stories, from my bookshelf and it’s now sitting on my coffee table in his memory–an amazingly beautiful & inspirational book. $30, Amazon

2. You no longer need to lament over the loss of Polaroid film thanks to Fuji’s Instax Instant Camera! $130, Urban Outfitters

3. Flea markets are a treasure trove of amazing gift possibilities. I’m on the lookout for vintage costume jewelry & apothecary jars this month at the Alameda Flea Market.

4. I LOVE Baggu! These colorful reusable bags are super durable, hold a ton of groceries, and come in a tiny pouch–perfect for your purse. And what’s more chic than being eco-friendly? $8, Baggu

5. Another essential item that holds a permanent place in my purse is my Moleskine Notebook–for all those spur of the moment ideas, inspirations & notes. $10 Classic Hardcover Notebook, Moleskine

6. Kerry Cassill Bedding is designed using the lightest luxe cotton from India. I am addicted to her beachy bohemian style prints and find any excuse to add more quilts, pillowcases, etc to my collection. $182 Beach Blanket, Kerry Cassill

7. Riders. The best way to transform any pair of boots! $70 a pair $35 each, The 2 Bandits

8. We are obsessed with Free People’s Lace Bandeau. Available in almost every color of the rainbow, these are fun to layer with just about everything–and super comfortable too! $28, Free People

9. Ever wish you could just add the littlest bit of height to your step? LiftKits has just released sole inserts for women and I’m dying to try these out in my flat boots! $20 a pair, LiftKits

10. Update that special someone’s (and elephant lover’s) desk with Iomoi’s Elephant Tape Dispenser. I mean, does it get any cuter?! $158, Iomoi

Happy Holidays!! xx, Erica and Tamar

Yes, LiftKits is now introducing its model for women/girls. We are calling them LiftKits for Chicks. LiftKits for Chicks allow all women the opportunity to have the height without the heels and to dress down without losing the height.

LiftKits for Chicks do not, obviously work in women’s flats but are great for fashionable flat boots, Uggs as well laced tennis shoes.

They will be available o the website in 2-3 weeks (mid October ’09) so keep checking in. We will be offering two models:

LK-1W is our Universal shoe insole that will be able to fit into almost any shoe (3/4″)

and LK-2W is our Classic Lo-Top model which will give you an extra inch in height.

Style secrets for men

Ladies have depended on padded bras, Spanx and platform shoes to help flatter their figures for years ó and now guys are getting in on the action. Hollywood hunks such as Tom Cruise, Shia LeBeouf and “Entourage” stars Jeremy Piven and Kevin Connolly are wearing LiftKits shoe insoles to get an extra two inches of height ($20-$25; myliftkits.com). Click here to read the entire article.